True Skin Serum Foundation | Non-comedogenic, Cruelty-Free, Vegan, Weightless Feel, Buildable Coverage, Safe For Sensitive Skin (Kunoy SF4.5)

This clean beauty foundation is my favorite. I have dry skin and it nourishes and moisturizes my skin, leaving it with a slightly dewy look and feel, but not overly so. It is light and not cakey and it looks natural. It unscented and has a silky finish. I highly recommend this product!

I am 67 with combination skin that is mostly dry but with a little oil in the t-zone. Until Ilia, I had never tried a clean beauty foundation that I thought was as effective as my regular brands. Now, I have 3 Ilia serum foundations - this more traditional medium coverage no spf version as well as 2 light coverage ones with spf and I absolutely love all three of them. I use this medium coverage foundation whenever I want a more polished, flawless look. It gives a natural, skin-like luminous finish and looks fresh all day. Since I switched to Ilia foundations my generally good skin (for my age) has improved noticeably. The skincare ingredients that are infused into the foundations are the real deal and simplify one’s life. I could absolutely have used this True Skin one when I was younger and had oilier skin, the serum-style foundations tend to be oilier and I’m not sure about them. I will say that using the Ilia serum foundations has improved my slight rosacea and eliminated all of my dry spots; my forehead was always dry no matter what I did and that problem is gone. Bottom line: If you are looking for a clean foundation with excellent performance and medium but very natural luminous coverage, I highly recommend this product.

Color match: Ilia's great color match Moisturizing: I live in one of the driest states in US. My skin loves this makeup. Moisturizing yet states put the whole day. Gives a soft glowing finish.

Coverage: Unlike other hydrating foundations, this one dries down to a satin finish fairly quickly (I’d say 5-10 minutes). I actually loved that finish more than I thought I would because I’m a dewy girl typically. I got light coverage by dabbing the foundation on face and blending out. I got medium coverage when I dipped my kabuki into foundation and applied to my face. I haven’t tried building layers since I’m not a layer girl and light/medium coverage is my preference. Wear: I didn’t notice any creasing, but I did use their serum primer which should help with that. Honestly with light/med coverage, I find it difficult to see when makeup starts wearing off. I will say that I can normally see my nose pores after a full day of work, but they were still covered with this Ilia foundation, so that’s a good sign. Since I have dry skin, I don’t set my makeup with powder so my wear time is reduced. Side note, I’ve heard good things about the Ilia powder so I’m going to give it a shot. Fingers crossed that it’s another win. Hydration: More than anything else, I love how this foundation does not dry out my skin. It’s been years since I’ve used a foundation that didn’t leave me with dry spots on my nose and around my mouth within 2-3 hours. With Ilia, I have no issues with flakes. It’s an absolute game changer for me! One time, I actually forgot to apply moisturizer to my nose because I was rushing. Even then, I had just a few, tiny dry skin flakes on my nose AND it’s the middle of a winter. I was so impressed! Color: I recommend looking at the Ilia site for guidance on which foundation color is for you. I’ve heard some complaints that the color is dull, and before the Ilia foundation dried down , I was a little worried about that too. However, once it’s dry, it looks so naturally beautiful, like a healthier version of your own skin. For those that like more glow, I’ve seen some use Ilia highlighter serum under the foundation. I might try that in the future. Bottom line: I absolutely adore this foundation. It looks so good that I’m actually wearing foundation to work again. I haven’t done that in years because of the flakiness of my previous foundations. It may be on the pricey side, but it is worth it to me. I will definitely repurchase when I run out.

I really wanted to love this product I stand behind their values and their ingredients however as a 57-year-old lady it was too matte, drying for my fine lines. I could see if you have oily skin it could work nicely. I do love their other makeup products.such as their eyeliners are amazing!

Favorite makeup!

This is the second time I’m writing a review. Not sure where my original review went? Makes me wonder how many other reviews didn’t make it on here. When I opened the box the makeup was spilled out inside. It was not a shipping issue, as the box was not damaged. I was able to sample a Little of the foundation and found it to be extremely watery and thin. Great for not settling in lines but offering zero coverage. I would definitely not recommend this to anyone. It just makes your skin look shiny/greasy and offered zero coverage. Where’s the benefit here? No.

Excellent foundation for mature skin.

Love it

Eine schöne leichte Foundation, die sehr natürlich aussieht und auch lange hält. Absolut empfehlenswert! Deshalb 5 Sterne von mir :-)

I think it’s good for my sensitive skin 👍🏼

The colour doesn’t match, even though the labels are the same as the one I have already.

Good quality. It gives good coverage, but not full coverage. If you have a skin problem, you might need to look for a different product.